Reebok taps Cardi B for trippy new spotThe “nailed it” line taps into pop and trap culture with just a touch of alt-glam, while still making the shoe an unwanted hero of the spot. Brilliant.

SHAPE UPThe ultimate guide (and toolkit) to product management by Basecamp founder Ryan Singer

How to ask for help – and get a “yes” | Heidi Grant by TED Talks Dailyhttps://player.fm/1wgLfS #nowplaying3 great insights on how to ask for help “properly”: 1. be specific about what you want2. don’t apologise for asking,3. share...

The death of the calorie: how the end-all of food units is outdated in pretty much any possible wayOur understanding of modern food is mostly based on a 1890 study which enshrined a relatively unknown unit – the calorie – as the best way to count...

How to analyse a strategy using 5 principles from Sun Tzu’s Art of WarPurpose is your moral imperative, it is the scope of what you are doing and why you are doing it. It is the reason why others follow you.Landscape is a description of the environment that...