Reebok taps Cardi B for trippy new spot The “nailed it” line taps into pop and trap culture with just a touch of alt-glam, while still making the shoe an unwanted hero of the spot. Brilliant.

Gucci’s new Start-Trek-inspired sci-fi-refs heavy film is something else #gucciandbeyond (via It’s Nice That | Gucci takes us on a journey through time and space with its AW17 campaign) In what is perhaps the most Tumblr-friendly of all films, the new Gucci film is packed-full with nerdy references to some Read more…

Spike Jonze’s newest genius creation is unlike any perfume commercial you’ve seen before. Absurdist choregraphy, Margaret Qualley, sick special effects, and a soundtrack for the ages (via KENZO World – The new fragrance) (Source: https://www.youtube.com/)

Advertising lessons for iconic 1960s Volkswagen ads with Alfredo Marcantonio & John O’Driscoll My favourite article in the latest issue of Monocle? This dialogue between Alfredo and John around a highly successful series of ads made by DDB for VW in the 1960s and 1970s. Here are my top 5 Read more…