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The Secret To Great Logos, From The Gurus Of Corporate Branding

The Secret To Great Logos, From The Gurus Of Corporate Branding

By rmlfvr, 3 years ago
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How can you judge how good a logo is? Here is the 7-Step-Paul-Rand Logo-Test This ruthless test goes like this: Is it distinctive? Is it visible? Is it adaptable? Is it memorable? Is it universal? Is it timeless? Then, when you have said “yes” to everything above, ask this final Read more…

By rmlfvr, 6 years7 months ago
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