Who knew chess could be so controversial?
The reimagined visual identity of the World Chess Championship 2018 got a rather heated press coverage.
Designed by Moscow-based Shuka Design, it was a significant departure from rather traditional designs of years past, using the signature black and white patterns in altogether more audacious settings.
Fresh, minimalist and timeless, it’s part of a larger controversy in the chess community, with a younger generation of Grandmasters like Hikaru Nakamura taking to platforms like Twitch to popularise and demystify the game.
