by rmlfvr | Dec 23, 2020 | Branding
In this intriguing and beautifully set essay, writer an designer Stas Aki draws parallels between the principles of his two crafts. From flow to details, he points out the synergies between a well-written piece and a well-designed work, with a convincing set of...
by rmlfvr | Oct 29, 2020 | Thinking
The 10 quick quotes below are from The War of Art by Steven Pressfield and selected by Ryan Holiday in this excellent Forbes article. It’s now at the top of my reading list. We’re pros. We’re not amateurs. We have patience. We can handle...
by rmlfvr | Sep 6, 2014 | Uncategorised
Advertising lessons for iconic 1960s Volkswagen ads with Alfredo Marcantonio & John O’Driscoll My favourite article in the latest issue of Monocle? This dialogue between Alfredo and John around a highly successful series of ads made by DDB for VW in the...